Mexico Fixed-Line SMS Deprecation : In-App Status Pill
Due to an upstream carrier migration, SMS is no longer supported on Mexico local phone numbers. To make this clear, we've added a status indicator directly in the Phone Numbers table.
GoHighLevel updates: September 2026
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HighLevel posted 67 changelog updates in September 2026: 57 new features, 13 improvements and 5 fixes. 1 mention a deprecation, removal or required action. Busiest areas: Automations (10), Phone System (7), Calendar (7).
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Every update in September 2026
Week of Sep 28, 2026
Granular unsubscribe controls for Community emails
Members now have precise control over their community email preferences - unsubscribing from a specific notification type in one community no longer affects emails from other communities or the rest of the platform.
Fix : Delete Options from Dropdown, Multi-select, Radio & Checkbox Fields in Custom objects and companies
You can now delete options from Dropdown, Multi-select, Radio, and Checkbox fields for Custom Objects and Companies, bringing the same capability already available for Contact and Opportunity fields.
Company & Custom Object Smart Lists Now Supported in Snapshots
Agencies can now include Company and Custom Object Smart Lists in Account Snapshots and reuse the same segments across multiple sub-accounts. Instead of rebuilding filters and Smart Lists for every client, agencies can configure their CRM segmentation once and deploy it as part of a reusable Snapshot.
Mexico Fixed-Line SMS Deprecation : In-App Status Pill
Due to an upstream carrier migration, SMS is no longer supported on Mexico local phone numbers. To make this clear, we've added a status indicator directly in the Phone Numbers table.
Meta Campaign Budget Optimizer in Ad Manager
We’ve enhanced Meta campaign budgeting in Ad Manager, giving advertisers more control over where their campaign budget is managed and how Meta can optimize spend across ad sets.
Design Custom Invoice Layouts with the New AI-Powered Layout Builder
Businesses can now design their own invoice layouts with the new Layout AI Builder. Describe the invoice layout you want, and AI builds it for you. Then fine-tune any element in a visual builder and apply the layout to the invoices your customers see.
Week of Sep 21, 2026
Introducing New Templates
We are thrilled to announce our new web templates, designed to elevate your marketing efforts. Whether building a website, creating a sales funnel, or sending email campaigns, our versatile and user-friendly templates have you covered.
Ask AI Voice - Mobile App
Talk to Ask AI instead of typing. Tap the mic, speak, and the assistant answers out loud — it listens while it talks, so you can interrupt it mid-sentence like a real conversation.
Configure and filter your general widgets in sub-account dashboards
👀 What's New? General Widgets on your sub-account dashboard are now editable — configure what data each widget shows by adding permanent filter conditions and setting custom date ranges. Also compare performance across periods, rename widgets, apply themes, and duplicate them.
GPT-6 Sol and GPT-6 Luna Now Available in AI Agent and GPT Actions
GPT-6 Sol: The model for complex work. It is built for multi-step agent tasks, business workflows that span multiple apps, and decisions that need careful reasoning. GPT-6 Sol makes roughly half as many factual mistakes as GPT-5.6 Sol.
Content Moderation in Communities
Community admins now get an automatic first line of defense against spam and rule-breaking content. Posts and comments that match flagged keywords are held for review before they ever go live.
Course filtering in Communities
Members can now filter and sort courses directly from the Learning page, making it faster to find the right content in communities with growing course libraries.
Dark mode for Communities & Courses in GoKollab
Communities and Courses now support Dark Mode on GoKollab web. Members can switch to a comfortable darker experience, while community owners can configure separate light and dark brand palettes - keeping their identity intact in both modes.
IN LABS - More secure access to conversation attachments; permanently enabling on Nov 30, 2026
We are strengthening how conversation attachments are accessed to provide better security and more granular control over sensitive files. As part of this update, attachments will no longer rely on directly accessible links.
Opportunities — Snapshot Support for Smart Lists & Smart Tags
Opportunity Smart Lists and Opportunity Smart Tags can now be included in Snapshots. Set up your views and tags once in a template subaccount and push them to every new subaccount instead of rebuilding them each time.
Introducing New Templates
We are thrilled to announce our new web templates, designed to elevate your marketing efforts. Whether building a website, creating a sales funnel, or sending email campaigns, our versatile and user-friendly templates have you covered.
AI Studio Live for All
AI Studio is now live from Labs for all locations.
Configure Manual Taxes by Region with Tax Zones
Businesses can now create Tax Zones, under Manual Taxes, to organize and apply user-defined tax rates based on a customer's country or state.
🏷️ Add Role Badges to Your Staff for Services
When a service has multiple staff members — e.g., junior and senior stylists, different specialists, varying levels of experience — customers picking from a plain list of names often can't tell who's the best fit.
💰 Custom Pricing for Service Appointments
Service prices don't always match what should be charged — negotiated pricing or a one-off scenario with custom pricing can all mean the final price differs from what's configured.
AI Studio: Migrate Existing Projects to SSR
A React project that needs server-rendered pages, server functions, or secrets can now be upgraded from Project Settings. AI Studio makes a second project in the same sub-account and runs the upgrade there. The published project stays as it is, domains included.
🕵️ Calendar AI Can Now Tell You Why a Slot Isn't Bookable
Calendar AI — the assistant you already use to build calendars conversationally — now handles availability troubleshooting too.
🔄 Enhanced Two-Way Sync for Service Appointments
When a service appointment's calendar event was rescheduled or cancelled directly from a connected third party calendar (e.g., Google or Outlook calendar) — the change previously updated the calendar event only, leaving the service appointment record out of sync.
🌐 Calendars, Services & Rentals Notifications Now Speak Your Business's Language
Notification templates have historically shipped in English only, leaving multi-language businesses to manually translate every notification themselves.
Notifications Diagnosis - Mobile App
Not getting notifications? Run a quick check-up in Settings. It tests your network, notification permission, sound, and sends a real test notification to your phone — then tells you what's wrong.
Week of Sep 14, 2026
📢 Messaging and Phone Numbers Pricing Updates - Effective October 13, 2026
We are updating list prices for select international outbound SMS destinations and phone number monthly rentals effective October 13, 2026.
Jotform – New Actions & Triggers in Workflows
You can now automate Jotform directly inside Workflows — act on form submissions and signed contracts the moment they land, and create Jotform submissions from any workflow.
Bulk update tag colors and create categories on the go
Following the launch of tag categories and colors in labs, we received feedback from customers on ways to make tag organization even faster. One of the key requests was the ability to update colors across multiple tags at once, especially for customers managing a large number of tags.
Chat Widget Spam Protection
Chat Widget now includes built-in spam protection to help prevent bot and high-volume suspicious submissions from impacting your messaging costs and sender reputation.
Ask AI now lives in WhatsApp
Your copilot is no longer something you open. It is someone you text. Connect your WhatsApp number once, and the full Ask AI copilot, the exact same one you use inside HighLevel, is reachable from the thread you already have open all day. No laptop, no tab, no app. Just a message.
Granular WhatsApp user permissions are here 🎉
You can now decide exactly who on your team can touch each part of WhatsApp. Seven new per-action permissions let agency and sub-account admins control who creates templates, edits flows, manages phone numbers, updates your business profile, or disconnects WhatsApp entirely.
📱 Introducing App QR Codes
You can now create App QR Codes that automatically redirect users to the correct app store based on their device. Previously, businesses promoting mobile apps had to use separate QR codes for iOS and Android or redirect users to a landing page with multiple download options.
Smarter local presence dialing: higher pickup rates, global reach, and total control
Local presence dialing automatically selects the best local caller ID for your outbound calls, significantly boosting call answer rates.
Reputation Management – Video Testimonial Enhancements 🎥
We’ve added new automation and publishing controls for Video Testimonials, making it easier for businesses to act on new submissions immediately and control which testimonials appear on their widgets.
Marketplace App Detail Page Revamp: A Clearer Way to Evaluate Apps Before You Install
We’ve rebuilt the Marketplace app detail experience to make it faster and easier to understand an app, evaluate its fit, and make an informed install decision.
📊 Set the Default Dashboard During Snapshot Load
You can now choose which dashboard becomes the default in destination sub-accounts while loading a Snapshot — eliminating the need to update each sub-account individually afterward.
Automatic Company Creation & Association by Email Domain, with Company Enrichment & Unique Domain Field
Create or update a Contact, and HighLevel can find the right existing Company and associate the Contact automatically. If no suitable Company exists, HighLevel can create one, store its domain, and enrich it with the Company Name and Logo.
Your subscription payments now stay in sync with your default card
For SaaS V2 accounts, when the clients update their default payment card, we now automatically update the card used for the active SaaS subscriptions too.
Gift Cards - Granular User Permissions
Businesses can now control exactly which team members can access and perform different actions across Gift Cards.
Workflow AI Builder now available inside Ask AI as well
Build from a prompt. Start a new chat in Ask AI, describe the workflow you want, and the agent builds it for you.
Send Bulk Emails to Associated Contacts from List view in Companies & Custom Objects
You can now send bulk emails to associated Contacts directly from Company and Custom Object lists.
Introducing new custom fields
We’re expanding custom fields to give you more flexibility in how you capture, structure, and manage information. With new field types and enhanced configuration options, you can collect richer data, control inputs more precisely, and tailor fields to fit your business needs.
Removing the 5% processing fee, and Meta pricing changes from 1 October
This is the biggest WhatsApp pricing change we have ever made. Starting October 1, 2026, HighLevel is removing the 5% processing fee on every WhatsApp message you send. Marketing, utility, service, all of it. From that day you pay Meta's published rate to the cent
Week of Sep 7, 2026
Workflow Publish & Validation Gate
1. One place for every error
Manually retry failed subscription payments
You can now manually retry failed subscription payments directly from the Subscription Details page for NMI, Authorize.Net, Square, and Mercado Pago.
🎙️ Communities - Voice Notes in Posts and Comments
Community members can now record and send voice notes directly in posts and comments - a faster, more expressive way to communicate without typing long replies.
Discover Marketplace Apps with Ask AI
We’ve integrated the HighLevel App Marketplace with Ask AI, making it easier for users to discover the right apps without having to manually browse or search through the Marketplace.
Meta Post-Publish Recommendations in Ad Manager
Ad Manager now brings Meta’s post-publish recommendations directly into published campaigns, helping users identify and act on optimization opportunities without switching to Meta Ads Manager.
Your Sub-Account's Customizations Are Now Protected When You Apply a Snapshot
When you enable SaaS for a sub-account and choose to attach a snapshot, we now check whether the snapshot would overwrite anything you've already customized in that sub-account.
Conditional Form Support – Services & Rentals
Custom forms attached to your bookings now have complete conditional logic support across Services and Rentals.
GPT Image 2.5 in AI Image Generation Action In Workflows
GPT Image 2.5 is now live in the AI Image Generation action. Two variants ship together, Flare and Sunburst. Open the model dropdown, pick the one that fits the job, and generate.
Add Reference Images in AI Image Generation Action
Up to Five Reference Images per Action – Attach up to five images to a single AI Image Generation action. Each is passed to the model as visual context along with your prompt.
Self-Serve Cancellation Links for Rental Bookings
Rentals customers can now cancel their own bookings directly through a cancellation link — no phone call or email required.
Agency Workflow Settings: Default Builder for Workflows
Agency Settings has a new Workflow Settings page. It is the home for agency-level workflow configuration, and the first option on it is the default builder for workflows. Pick Standard or Advanced once at the agency, turn on Apply to all sub-accounts, and every owned sub-account opens new workflows in that builder.
A Refreshed User Management Experience
We've refreshed the user management experience with a new interface across both Agency and Sub-account. The same actions and the same data you rely on today - now cleaner, better organized, and easier to navigate.
Fixed: Incorrect Billing Amount Shown for HUF-Priced Plans
If your plan is priced in Hungarian Forint (HUF), the price shown in your client portal Billing view now matches exactly what your agency configured. Previously, this view could show an amount 100 times higher than your actual plan price (for example, a 9,700 HUF plan appeared as 970,000 HUF).
AI Studio: Introducing SSR + Server Functions + Secrets
AI Studio just leveled up from “generate a pretty frontend” to build a real full-stack web app. New projects run on TanStack Start: server-rendered pages, real backend (server functions and REST APIs), and a proper secrets vault. Prompt it. Ship it.
Transfer calls to Mobile, Web, phone and SIP of a user - no personal phone number required 📞
You can now transfer calls from the mobile app to staff members who don't have a personal phone number.
Working Hours for Conversation AI Agents
We're introducing Working Hours for Conversation AI, giving business more control over when their AI agents respond to customers. You can now set specific working days and hours for each agent, choose which channels should follow those hours, and configure what happens when a customer reaches out after business hours.
AI Image Generation Action in Workflows
You can now generate an image inside a workflow. The AI Image Generation action is available under AI Actions. Give it a prompt. An AI model creates the image, stores it at a public URL, and returns that URL as text.
AI Analyze Image: New Workflow Action
You can now analyze an image inside a workflow. The AI Analyze Image action is available under AI Actions. Give it an image URL and a prompt. An AI vision model examines the image and returns the answer as text.
Week of Aug 31, 2026
Improved: Dynamic Value Chips with Improved error segmentation
Dynamic value chips have three states now instead of two. A dynamic value chip used to be valid or invalid, so anything the builder couldn't resolve came back red with "value not recognized".
📞 More Reliable Missed Call Text Back with Smarter Number Selection
A missed call can be a missed opportunity, and your follow up text should not fail simply because the number your customer called cannot send SMS.
🔐 Client Portal: "User login" Workflow Trigger Now Supports the New Client Portal Experience
The User login workflow trigger now fires for logins from the new Client Portal experience — not just legacy membership logins. We've also added a dedicated Client Portal category in the workflow trigger picker, so all Client Portal triggers live in one place.
📢 Carrier Fee Pricing Update - Effective October 1, 2026
To keep our pricing aligned with current carrier costs and maintain optimal deliverability across global telecom networks, we are updating carrier fees for messaging traffic sent to U.S. numbers via Verizon and select providers in the 'Other' category.
Privacy Policy + T&C URLs on Toll-Free Verification
Toll-free verification now asks for your Privacy Policy URL and your Terms & Conditions URL. Carriers will begin rejecting any new toll-free verification without both links on September 15, 2026, so both fields are live now and required before you submit.
Delete Saved Payment Methods on SaaS v2 Sub-Accounts
You can now delete a saved payment method from your sub-account. If a card is outdated, expired, or just no longer needed, you can remove it directly instead of leaving it on file indefinitely.
Frequently asked questions
How many updates did GoHighLevel release in September 2026?
HighLevel posted 67 changelog updates in September 2026: 57 new features, 13 improvements and 5 fixes. 1 mention a deprecation, removal or required action. Busiest areas: Automations (10), Phone System (7), Calendar (7).
What were the biggest GoHighLevel changes in September 2026?
Mexico Fixed-Line SMS Deprecation : In-App Status Pill (Sep 29, 2026); Fix : Delete Options from Dropdown, Multi-select, Radio & Checkbox Fields in Custom objects and companies (Sep 29, 2026); Company & Custom Object Smart Lists Now Supported in Snapshots (Sep 29, 2026); Meta Campaign Budget Optimizer in Ad Manager (Sep 29, 2026); Design Custom Invoice Layouts with the New AI-Powered Layout Builder (Sep 28, 2026).
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